What do I need to run Facebook Ads?

Truth is, you don’t need much to run Facebook Ads. You need a Facebook account and you need a Facebook page because all the ads run directly from your Facebook page. All the leads that we will generate for you through LeadCycle will be stored on your Facebook page, so you can go in as the admin to that page and download them at any time.

Technically, all you need is a Facebook account and a Facebook page. But, you might have heard of something called Bananarama syndrome. It’s something that we coined and created in the Entrepreneurs Circle a few years ago and it was spawned by that big Bananarama and Fun Boy Three hit from the ‘80s; “It aint what you do, it’s the way that you do it” – and that’s what gets results.

Whilst you only need a Facebook account and a page to run Facebook ads, it’s the way that you then run the ads that will determine how effective your campaign is and determine the level of results that you get.